Defending ARCA champ Frank Kimmel hasn't changed his name to one word, but it was done to remind the team of a joke from the team's history.

The new IPower Series changed the look of the cars and created marketing opportunities. A race day tragedy cast a somber note to the series beginnings as a track official was accidentally struck and killed.

Daytona Beach Motorsports Expo
Ocean Center, Daytona Beach, Florida
The crowd came early on opening day to see what was in store for 2004. Traffic was brisk throughout the show's three-day run.

The Daytona Beach Motorsports Expo featured a spacious display of concept vehicles and information about performance.

Longacre's Jeff Butcher came from the West Coast to provide short-track racers with an opportunity to see the latest products.

Displays stretched into the parking lot as trailer manufacturers joined others in an open-air display area.

Brake specialist Carl Bush was on hand at the Wilwood display in the center of the showroom floor.

Bob McDowell of Penske Shocks drew a packed house to the seminar area. Throughout the show, experts gave advice freely to interested racers.